TweetEffect is a tool that I came across today, when trying to analyse what it is that is working from a client’s Twitter feed and what isn’t.

Being an egotist, I of course had to put my results in and was fascinated at what I saw. Generally there was small movements up and down, but there was a few posts that really seemed to shift my users numbers drastically.

The two posts that added most followers was a tweet that referenced social media, and the Black eyed Peas. Whilst Black eyed Peas are no doubt incredibly popular, I bet it was the social media words that made pricked people’s and perhaps more likely a few bots’ attention.

The other post that drove a lot of uplift was one I where I added to the #medievalbumperstickers meme that was going on last week. Though the dramatic drop off a few tweets later suggests this may be that Tiwtter was doing something funky?

What was the most damaging? Mentioning HotHouse’s new digital PR man @ScottRhodie…

Obviously all of this needs to be taken with a grain of salt, but interesting regardless.